Score Chicago: A video link in your e-mail can boost your open rate

By Mark E. GoodmanSteve Robinson of Constant Contact is a frequent guest on Score Chicago’s CAN-TV Hotline 21 show. On a recent show, Steve and I discussed the impact of a video link on email open rates. Steve contends that people love to click on videos, and that a video link can increase... Viewed 1,366 times.