Community Blogs

Startup Tip: Dealing With Customer Resistance To Change

Posted under Community Blogs, Contributors on Wednesday, 17 March 2010 by
Whether you are a small or a Fortune 50 company, customers typically resist attempts to change products or services they perceive work well. People prefer to deal with the things they already know rather than get used to something new. But innovative companies must constantly find ways to improve...
Startup Tip: Dealing With Customer Resistance To Change